Hey everyone, I wanted to share some thoughts after spending the last few months trying to figure out which platforms actually work if you’re running sports betting ads. I know it sounds straightforward, but the reality is a bit messy.
The main pain point I kept running into was wasted spend. You can put money into ads thinking you’ll see a solid return, but a lot of the time, the clicks are either low quality or the platform just doesn’t match your audience. It’s frustrating because you end up questioning whether digital ads are worth it at all for this niche.
I decided to take a more hands-on approach rather than just reading reviews or listening to what everyone else said. I tested a handful of platforms with small budgets, tracking everything carefully. Some surprised me with decent engagement, while others barely moved the needle. What really made the difference wasn’t necessarily the size of the platform or its fancy targeting options, but how closely it aligned with the audience I was actually trying to reach. I started noting patterns—certain platforms consistently gave better ROI for the same type of campaigns, while others were just a waste of clicks.
One insight that really stuck with me is that there’s no perfect solution, but knowing where to focus your effort matters more than chasing every new tool that pops up. Instead of spreading your budget thin, zero in on the platforms that match your audience habits, and don’t be afraid to experiment with different ad types to see what resonates.
If you’re curious, I put together a list of what I found worked best for high ROI sports betting ads this year. It’s not a promotion, just my personal take from testing and tracking results. You can check it out here: Best Platforms to Run High ROI Sports Betting Ads in 2025.
Overall, my advice is simple: start small, track closely, and focus on what’s actually giving you results instead of what looks impressive on paper. It’s not a perfect science, but a bit of trial and error goes a long way.